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Yeh JS, Kesselheim AS. Same song, different audience: pharmaceutical promotion targeting non-physician health care providers. PLoS Med. 2013;10(11):e1001560doi: 10.1371/journal.pmed.1001560.
Yeh, J. S., & Kesselheim, A. S. (2013). Same song, different audience: pharmaceutical promotion targeting non-physician health care providers. PLoS medicine, 10(11), e1001560. https://doi.org/10.1371/journal.pmed.1001560
Yeh, James S, and Kesselheim, Aaron S. "Same song, different audience: pharmaceutical promotion targeting non-physician health care providers." PLoS medicine vol. 10,11 (2013): e1001560. doi: https://doi.org/10.1371/journal.pmed.1001560
Yeh JS, Kesselheim AS. Same song, different audience: pharmaceutical promotion targeting non-physician health care providers. PLoS Med. 2013 Nov;10(11):e1001560. doi: 10.1371/journal.pmed.1001560. Epub 2013 Nov 26. PMID: 24302891; PMCID: PMC3841098.
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PLoS Med. 2013 Nov;10(11):e1001560. doi: 10.1371/journal.pmed.1001560. Epub 2013 Nov 26.

Same song, different audience: pharmaceutical promotion targeting non-physician health care providers.

PLoS medicine

James S Yeh, Aaron S Kesselheim

Affiliations

  1. Program On Regulation, Therapeutics, And Law (PORTAL), Division of Pharmacoepidemiology and Pharmacoeconomics, Department of Medicine, Brigham and Women's Hospital and Harvard Medical School, Boston, Massachusetts, United States of America.

PMID: 24302891 PMCID: PMC3841098 DOI: 10.1371/journal.pmed.1001560

[No abstract available.]

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