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Springerplus. 2014 Nov 27;3:697. doi: 10.1186/2193-1801-3-697. eCollection 2014.

The grand old party - a party of values?.

SpringerPlus

Patrick Mair, Thomas Rusch, Kurt Hornik

Affiliations

  1. Department of Psychology WJH 968, Harvard University, 33 Kirkland St, 02138 Cambridge, MA USA.
  2. Competence Center for Empirical Research Methods, WU Vienna University of Economics and Business, Welthandelsplatz 1, 1020 Vienna, Austria.
  3. Institute for Statistics and Mathematics, WU Vienna University of Economics and Business, Welthandelsplatz 1, 1020 Vienna, Austria.

PMID: 25512889 PMCID: PMC4256162 DOI: 10.1186/2193-1801-3-697

Abstract

In this article we explore the semantic space spanned by self-reported statements of Republican voters. Our semantic structure analysis uses multidimensional scaling and social network analysis to extract, explore, and visualize word patterns and word associations in response to the stimulus statement "I'm a Republican, because …" which were collected from the official website of the Republican Party. With psychological value theory as our backdrop, we examine the association of specific keywords within and across the statements, compute clusters of statements based on these associations, and explore common word sequences Republican voters use to characterize their political association with the Party.

Keywords: Multidimensional scaling; Network communities; Republican party; Values

References

  1. Am Psychol. 2004 Oct;59(7):581-94 - PubMed
  2. Annu Rev Psychol. 2009;60:307-37 - PubMed
  3. J Psychol. 2009 Jul;143(4):341-58 - PubMed

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