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Erian I, Phillips CJ. Public Understanding and Attitudes towards Meat Chicken Production and Relations to Consumption. Animals (Basel). 2017;7(3)doi: 10.3390/ani7030020.
Erian, I., & Phillips, C. J. (2017). Public Understanding and Attitudes towards Meat Chicken Production and Relations to Consumption. Animals : an open access journal from MDPI, 7(3), . https://doi.org/10.3390/ani7030020
Erian, Ihab, and Phillips, Clive J C. "Public Understanding and Attitudes towards Meat Chicken Production and Relations to Consumption." Animals : an open access journal from MDPI vol. 7,3 (2017). doi: https://doi.org/10.3390/ani7030020
Erian I, Phillips CJ. Public Understanding and Attitudes towards Meat Chicken Production and Relations to Consumption. Animals (Basel). 2017 Mar 09;7(3). doi: 10.3390/ani7030020. PMID: 28282911; PMCID: PMC5366839.
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Animals (Basel). 2017 Mar 09;7(3). doi: 10.3390/ani7030020.

Public Understanding and Attitudes towards Meat Chicken Production and Relations to Consumption.

Animals : an open access journal from MDPI

Ihab Erian, Clive J C Phillips

Affiliations

  1. Centre for Animal Welfare and Ethics, School of Veterinary Science, University of Queensland, Gatton, Queensland 4343, Australia. [email protected].
  2. Centre for Animal Welfare and Ethics, School of Veterinary Science, University of Queensland, Gatton, Queensland 4343, Australia. [email protected].

PMID: 28282911 PMCID: PMC5366839 DOI: 10.3390/ani7030020

Abstract

Little is known about public knowledge of meat chicken production and how it influences attitudes to birds' welfare and consumer behaviour. We interviewed 506 members of the public in SE Queensland; Australia; to determine how knowledge of meat chicken production and slaughter links to attitudes and consumption. Knowledge was assessed from 15 questions and low scores were supported by respondents' self-assessed report of low knowledge levels and agreement that their knowledge was insufficient to form an opinion about which chicken products to purchase. Older respondents and single people without children were most knowledgeable. There was uncertainty about whether chicken welfare was adequate, particularly in those with little knowledge. There was also evidence that a lack of empathy towards chickens related to lack of knowledge, since those that thought it acceptable that some birds are inadequately stunned at slaughter had low knowledge scores. More knowledgeable respondents ate chicken more frequently and were less likely to buy products with accredited labelling. Approximately half of the respondents thought the welfare of the chicken was more important than the cost. It is concluded that the public's knowledge has an important connection to their attitudes and consumption of chicken.

Keywords: animal welfare; attitudes; chicken; consumption; knowledge; poultry

References

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