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Health Behav Policy Rev. 2017 Nov;4(6):593-600. doi: 10.14485/HBPR.4.6.9.

Young Adult Perceptions Surrounding Hookah Use.

Health behavior and policy review

Megan E Roberts, Elizabeth G Klein, Micah L Berman, Bilen Berhane, Amy K Ferketich

Affiliations

  1. College of Public Health, The Ohio State University, Columbus, OH.
  2. College of Public Health, The Ohio State University, Columbus, OH and Moritz College of Law, The Ohio State University, Columbus, OH.

PMID: 29152524 PMCID: PMC5685191 DOI: 10.14485/HBPR.4.6.9

Abstract

OBJECTIVE: We aimed to improve understanding of young adults' perceptions and interpretations of the contexts surrounding use.

METHODS: We conducted focus groups with young adult hookah users (ages 18-28) to examine hookah-use experiences and risk perceptions.

RESULTS: Two dominant themes that emerged from the discussions were the social aspects of use (eg, "ending up" at a hookah café while out with friends), and the mental and physiological reactions to use (eg, relaxation and a "high" feeling). Participants often argued that because they only used hookah every few weeks, hookah use was much less dangerous than cigarette use.

CONCLUSIONS: Findings suggest that hookah research should account for heuristic processing and point to several areas where better health communication and stricter regulatory policies are needed.

Keywords: adult health behavior; focus groups; hookah; hookah café; tobacco; young adults

Conflict of interest statement

Conflict of Interest Disclosure Statement All authors of this article declare they have no conflicts of interest.

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