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Herrera-Peco I, Ruiz Núñez C, Jiménez-Gómez B, et al. COVID-19 y vacunación: Análisis del papel de las instituciones públicas en la difusión de información a través de Twitter. [COVID-19 and vaccination: analysis of public institution's role in information spread through Twitter.]. Rev Esp Salud Publica. 2021;95
Herrera-Peco, I., Ruiz Núñez, C., Jiménez-Gómez, B., Romero-Magdalena, C. S., & Benítez De Gracia, E. (2021). COVID-19 y vacunación: Análisis del papel de las instituciones públicas en la difusión de información a través de Twitter. [COVID-19 and vaccination: analysis of public institution's role in information spread through Twitter.]. Revista espanola de salud publica, 95.
Herrera-Peco, Iván, et al. "COVID-19 y vacunación: Análisis del papel de las instituciones públicas en la difusión de información a través de Twitter." [COVID-19 and vaccination: analysis of public institution's role in information spread through Twitter.]. Revista espanola de salud publica vol. 95 (2021).
Herrera-Peco I, Ruiz Núñez C, Jiménez-Gómez B, Romero-Magdalena CS, Benítez De Gracia E. COVID-19 y vacunación: Análisis del papel de las instituciones públicas en la difusión de información a través de Twitter. [COVID-19 and vaccination: analysis of public institution's role in information spread through Twitter.]. Rev Esp Salud Publica. 2021 Jun 16;95. Spanish. PMID: 34132241.
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Rev Esp Salud Publica. 2021 Jun 16;95.

[COVID-19 and vaccination: analysis of public institution's role in information spread through Twitter.].

Revista espanola de salud publica

[Article in Spanish]
Iván Herrera-Peco, Carlos Ruiz Núñez, Beatriz Jiménez-Gómez, Carlos Santiago Romero-Magdalena, Elvira Benítez De Gracia

Affiliations

  1. Departamento de Enfermería. Facultad de Ciencias de la Salud. Universidad Alfonso X el Sabio. Villanueva de la Cañada. Madrid. España.
  2. Fundación Alfonso X el Sabio. Villanueva de la Cañada. Madrid. España.
  3. HAR Loja. APS Poniente. Granada. España.
  4. Facultad de Ciencias de la Salud. Universidad Alfonso X el Sabio. Villanueva de la Cañada. Madrid. España.

PMID: 34132241

Abstract

OBJECTIVE: The COVID-19 pandemic has been a time where social media allows increased conversations about it. These conversations have spread various conspiracies about vaccines against COVID-19. It is, therefore, necessary to develop communication strategies, led by official accounts, that offer accessible information on vaccination as a preventive public health strategy. The aim of this study was to analyze the role of public institutions on Twitter campaign #yomevacuno to deal with misinformation about vaccination against COVID-19.

METHODS: This paper performs a social network analysis and content analysis of Twitter data, using NodeXL software, from December 8

RESULTS: A total of 6,080 interactions were collected, 82% were tweets. Data shows that public institutions generate 53.36% of traffic information, the most important was the

CONCLUSIONS: The communication strategy of

Keywords: COVID-19; Misinformation; Public Health; Social media; Social networking; Spain; Twitter; Vaccines

Conflict of interest statement

Disclosure The authors report no conflicts of interest in this work.

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