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Richey, R. G., Chen, H., Genchev, S. E., & Daugherty, P. J. (2005). Developing effective reverse logistics programs. Industrial Marketing Management, 34(8), 830-840.
Richey, R. Glenn, et al. "Developing effective reverse logistics programs." Industrial Marketing Management 34.8 (2005): 830-840.
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RG Richey, H Chen, SE Genchev… - Industrial Marketing …, 2005 - Elsevier

Developing effective reverse logistics programs.

program design

Chen, Genchev, Richey

GSID: YVtVo6pUKWsJ

Excerpt

A recent survey in the automobile aftermarket industry examines reverse logistics practices. The research focuses on two key issues: 1) the influence of program design characteristics …

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