N Huang, Y Hong, G Burtch - MIS Quarterly (Forthcoming), Fox …, 2016 - papers.ssrn.com

Social network integration and user content generation: Evidence from natural experiments.

quasi-experimental designs

Huang, Hong, Burtch

GSID: -C11PnavbJkJ

Excerpt

This study examines how social network integration (ie, integration of online platforms with other social media services, for example, with Facebook or Twitter) can affect the …