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Wang, C., Zhang, X., & Hann, I. H. (2018). Socially nudged: A quasi-experimental study of friends’ social influence in online product ratings. Information Systems Research, 29(3), 641-655.
Wang, Chong, Xiaoquan Zhang, and Il-Horn Hann. "Socially nudged: A quasi-experimental study of friends’ social influence in online product ratings." Information Systems Research 29.3 (2018): 641-655.
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C Wang, X Zhang, IH Hann - Information Systems Research, 2018 - pubsonline.informs.org

Socially nudged: A quasi-experimental study of friends' social influence in online product ratings.

quasi-experimental designs

Wang, Zhang, Hann

GSID: HZgJV3RQWsgJ

Excerpt

… quasiexperimental design, to identify social influence in online ratings using observational data when a confounding homophily effect is present. This methodology can be used in different online social networking contexts. Identification in the quasi-experimental design … design …

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